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Boats in the Bay

Investment Philosophy

We have extensive experience investing our clients hard earned money in the stock market.  Our approach is based around time tested philosophies centered around asset allocation and behavioral finance. 

Customized Portfolios

Step by Step process we take to build your portfolio. 

Goals & Objectives

We start by understanding what you are trying to accomplish.  Are you looking for growth, income, tax sensitivity or simply to beat inflation? We have custom portfolios that fit your every need.

Taxes

"It's not about how much money you make; it's about how much money you keep." 

- Robert Kiyosaki

Risk vs. Reward

Would you lose sleep if there was a market correction?  If the answer is yes, then we need to plan for that.  A guided conversation and risk assessment give us the information needed to build a risk adjusted portfolio. 

Performance

We compare historical performance as a benchmark but we always want to be forward looking.  Having this approach helps get in front of performance instead of chasing it. 

Diversification

Although we use a traditional asset allocation approach we have added a non-traditional layer to provide additional diversification. 

Our Investment Partners

We consistently review our investment partners in order to provide our clients with the highest quality managers in the industry.  Each manager serves a specific purpose and we use them to build out your portfolio.  After determining your risk profile, tax concerns, future income needs and goals we build out your customized portfolio giving you access to institutional asset managers.  

Learn more about each partner by clicking on their fact sheets.

Why do we have Investment Partners?

Investment partners allow us to bring together world class investment managers that specialize in specific sectors of the investment universe.  Whether it's U.S. stocks, emerging markets, municipal bonds, fixed income or real estate we can pair these specialists up to build a world class portfolio build specifically for you. 

 

 

Securities and advisory services offered through Cetera Advisor Networks LLC (doing insurance business in CA as CFGAN Insurance Agency LLC), member FINRASIPC,a broker/dealer and a registered investment adviser. Cetera is under separate ownership from any other named entity. CA Insurance License# 0I59024.

 

Asset allocation, which is driven by complex mathematical models, cannot eliminate the risk of fluctuating prices and uncertain returns.  All investing involves risk, including the possible loss of principal. There is no assurance that any investment strategy will be successful. A diversified portfolio does not assure a profit or protect against loss in a declining market.

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This site is published for residents of the United States only. Registered representatives of Cetera Advisor Networks may only conduct business with residents of the states and/or jurisdictions in which they are properly registered. Not all of the products and services referenced on this site may be available in every state and through every representative listed. For additional information, please contact the representative(s) listed on the site or visit the Cetera Advisor Networks site at www.ceteraadvisornetworks.com.

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Individuals affiliated with Cetera firms are either Registered Representatives who offer only brokerage services and receive transaction-based compensation (commissions), Investment Adviser Representatives who offer only investment advisory services and receive fees based on assets, or both Registered Representatives and Investment Adviser Representatives, who can offer both types of services.

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FINRA's BrokerCheck: Check the background of this investment professional on FINRA’s BrokerCheck.

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225 Avenue I, Suite 201

Redondo Beach, CA 90277

Contact: (310) 792-2424

Email: John@APSadvisor.com

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Nancy Gragg, CWS® AIF®
John Gragg, CFP®

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